Neve 1066

I still have a bunch of old analog audio gear. Some of it keeps going up in value, and people still use this vintage equipment every day. It has a sound, letting a mix open up, sounding wider, warmer, somehow more natural and organic, and a real feel, strawberry whipped-cream whiskey––that digital audio doesn’t have. This gear is like functional art to me, and its sound walks a song or mix into a different realm. It really does. But analog outboard gear’s just a one trick pony, expensive to repair, and it uses a lot of power; it won’t make a song a hit, and no one will be able to hear the difference when it’s streaming from an Alexa …. So who cares if the mix, feels real in a strawberry realm. It makes me wonder. How long will the myth of this old gear last?